About The Show
We believe modern commerce is built on attention. If you can't get it, you can't sell.
Attention First isn't another "guru" podcast. We don't care about theory. We care about what's working right now, today, in the trenches of social commerce.
Whether it's TikTok Shop, Instagram Reels, YouTube Shorts, or the next platform that pops up — the principle remains the same: Attention First, Commerce Second.
We interview the creators, brands, and founders who are actually moving the needle. We ask the uncomfortable questions about numbers, margins, and mistakes. We deconstruct their strategies so you can steal them.
"If you want to know where commerce is going, don't look at the boardroom. Look at the creators."
For Creators
- 1Learn how to monetize your attention without selling your soul.
- 2Understand the business side of being a creator.
- 3Connect with brands who actually get it.
For Brands
- 1Stop wasting money on ads that look like ads.
- 2Learn how to build a creator pipeline that scales.
- 3Understand the psychology of social commerce.